Firefly Ranch is located near Clinton, BC and specializes in Canadian Wagyu beef & seedstock and high quality hay production. Sitting on over 700 acres, it was first established in the late 1800's and has gone by many different names over the years.
As the designer for Firefly Ranch I wanted this decal to be highly visible and make a statement to the eye, while still keeping the feel of the pre-existing logo which is bold, warm, and floral. The client wanted to include the cattle brand as well, which is located on the bottom to ground the overall design.
The photo above is a mockup I did in photoshop prior to printing to ensure that the size, placement, and overall layout was easily interpreted.
Pictured below is the final print.